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E-commerce Marketing and Content SpecialistArconiz LLC
E-commerce Marketing and Content Strategist at ARCONIZ
Join ARCONIZ, a leader in the home solutions industry, committed to providing sustainable, high-quality products that enhance the comfort and beauty of homes around the world. As we continue to grow, we're looking for an E-commerce Marketing and Content Strategist to elevate our online presence, drive engagement, and increase sales through innovative marketing and content strategies. If you're passionate about digital marketing and have a knack for creating compelling content, we want you on our team.
Your Role: As an E-commerce Marketing and Content Strategist, you will be instrumental in shaping our digital footprint. Your role will encompass a broad range of responsibilities from creating Amazon listings and managing content across various marketplace platforms to developing online marketing materials and tracking campaign results.
Key Responsibilities:
- SEO and Content Creation: Utilize SEO tools like SEMrush and Helium 10 to develop and optimize content for our Shopify platform, blogs, product descriptions, Amazon listings, and more, aiming to boost search engine rankings and drive traffic.
- Social Media Management: Oversee our social media accounts, crafting strategies to amplify engagement, brand awareness, and sales. Use platforms like Canva and Photoshop to create engaging images and content.
- Content Distribution: Coordinate the distribution of content across channels including Amazon, Etsy, Walmart, and our website, ensuring consistent messaging and branding.
- Online Marketing Materials Creation: Generate compelling product images and marketing content using tools like Canva, Photoshop, and other image generators.
- Email Marketing: Design and execute bulk email marketing campaigns using platforms like Mailchimp, tracking the results at each stage of the marketing funnel.
- Market Research and Analysis: Conduct continuous research to stay informed on industry trends, customer preferences, and the competitive landscape, leveraging these insights to refine our content and marketing strategies.
- Performance Reporting: Employ analytics tools to assess the effectiveness of our marketing campaigns and content strategies, making data-driven adjustments to meet marketing objectives.
Required Skills and Qualifications:
- Bachelor’s degree in Marketing, Communications, Business, or related field.
- Proven experience in digital marketing, content creation, and social media management.
- Proficiency in SEO and familiarity with SEO tools (SEMrush, Helium 10).
- Strong writing and editing skills, with the ability to produce engaging, high-quality content.
- Experience with image creation tools (Canva, Photoshop) and email marketing platforms (e.g., Mailchimp).
- Skilled in data analysis and the ability to formulate strategies based on metrics.
Desired Experience:
- Expertise in managing e-commerce content across platforms like Shopify, Amazon, Etsy, and Walmart.
- Competence in using social media management tools for effective scheduling, monitoring, and reporting.
- Familiarity with CMS, email marketing tools, and analytics/reporting tools (Google Analytics).
Personal Attributes:
- Creative mindset with innovative ideas for actionable marketing strategies.
- Strong organizational and project management skills.
- Excellent communication and interpersonal abilities.
- Self-driven, proactive, and committed to continuous learning and improvement.
- Adaptable and open to feedback, with a readiness to adjust strategies as needed.
Why Join ARCONIZ?
- Contribute to a brand that prioritizes sustainability, innovation, and quality.
- Impact the global home textiles market and enhance homes worldwide.
- Work in a collaborative, empowering environment that supports creativity and growth.
- Receive opportunities for professional development.
If you're ready to leverage your digital marketing skills to make a significant impact, apply today and help us redefine home comfort and style at ARCONIZ.
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